International Business Innovation Studies

HBO Bachelor

Algemene informatie

The International Business Innovation Studies (IBIS) programme is Inholland's new challenging, fully international (English-taught) 4-year full-time bachelor programme. It is aimed at providing the business world and society with agents of innovation who can help the business they work for to survive and thrive in this age of rapid change. These are professionals who look at the (business) world from a fresh perspective, who can see beyond the conventional 'business as usual', who spot or create opportunities, who understand customer needs, who come up with new ideas (for products, services, business models, ways of doing things within the business) and who are capable of implementing these in the existing business context.
International Business Innovation Studies is offered at Inholland's Amsterdam/Diemen campus.

Are you interested in leading change and innovation within an international business environment?
Would you like to develop and sharpen your skills in:
  • Defining trends and developments, problems, issues, opportunitues, necessary changes;
  • Designing value-adding solutions that meet the end users' needs (e.g. concepts, strategies, products, services, processes); 
  • Executing / implementing business cases, plans, ideas, solutions and performing tasks and activities derived from the business case and plans (marketing, sales, HR, purchasing, finance, etc.); 
  • Evaluating, measuring and monitoring performance and execution?


Students who meet the formal admission requirements, set by Dutch education law, will be admitted to the programme:

  • vwo, havo, mbo4 or equivalent foreign diploma (E&M: admissible; C&M + N&G + N&T: Econ or M&O), propaedeutic certificate, associate degree certificate, bachelor degree, foreign degree or diploma that provides entry to higher education in country of origin, positive 21+ test scores
  • English proficiency IELTS 6.0 / TOEFL iBt 80 / Cambridge Advanced A, B or C or comparable (certificate not older than 2 years) for students with a foreign diploma from a country where English is not the native language.
  • A passing grade for English on the final exam vwo, havo or the mbo4 intake test English for Dutch students.
Each student that enrols in the International Business Innovation Studies programme partakes in an intake procedure.


The graduate of the International Business Innovation Studies programme is equipped to become the new business innovation executive that contemporary society needs: a truly innovative entrepreneur with well-developed discovery skills and profound 'traditional' business knowledge.


Deze opleiding duurt 4 jaar.

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